New PDF release: DeSForM 2008 Design & Semantics of Form & Movement


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Such representations effect one quite emotionally and relate the virtual object to a digitally modeled environment. But is there any actual added value in dynamic representations of this sort? 3 3 Exempt from this question are animations visualizing kinematic concepts and systems, since the movement of the image here means a change of the shape of the object being represented. The findings of brain research and research into cognition point toward a definite No here. This comes as a surprise, especially with regard to the shape of moving objects.

Conclusion The effect of worldview on product design can be diagramed on two axes: (1) survival values/ selfexpression per Inglehart-Welzel worldview survey and (2) unexampled (new products and concepts) culturally integrated products (icons). (Figure 4) The location of the product concept can help the designer to determine what important assumptions are regarding design factors based on worldview and culture. The result is high-level understanding of how a product relates to worldview and culture.

The area of the brain that is in charge of the precise recognition of non-moving objects is different from the area that perceives dynamics. ” (Living-stone 1990: 160) It remains in doubt, according to the findings of Ramachandran und Livingstone, whether the activation of the seeing of movement has any im-pact on the form that is perceived as long as the form is rigid as such. Rudolf Arnheim falls into line with these findings from the vantage point of gestalt psychology. ” (Arnheim 1978: 374) These statements and the fact of the stroboscopic nature of our perception of motion (Arnheim 1978: 387) Design and semantics of form and movement 33 Fig.

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